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Island News August 9, 2007
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Geronimo's Outpost offers variety, quality gifts

Submitted photo Fred and Angelika are excited about the opportunity Geronimo's Outpost provides for both customers and merchants. "We know what a great deal this will be for those who open a booth here, so much of the expenses are shared this way. And the shoppers will find a great variety!"
There is an exciting thing happening on Pensacola Beach and it has a lot to do with two activities enjoyed by both visitors and locals -- spending time on beautiful Pensacola Beach and shopping!

Over 60 local merchants and artists with goods from around the world have come together to one convenient location. The store is named after the famous Apache Warrior who was inprisoned at Ft. Pickens for 15 months. The attractive, airconditioned interior is designed to resemble the prison walls and floors of the fort, and each merchant has creatively designed his retail space to complement the interior while defining its own product line.

Geronimo's Outpost represents the perfect win-win situation: specialty vendors are offered the opportunity to affordably and conveniently bring their wares to the Old Towne type setting and shoppers are afforded a one-stop location for a wonderful variety of goods.

A dolphin carving by Palm Tiki made of Humpback Whale Cypress is just one of many unique and beautiful gifts at Geronimo's Outpost on Pensacola Beach.
"We are excited about the opportunity to offer our customers a marketplace for unique art and gifts from artisans all along the gulf coast," says owner Fred Simmons. "And we know it helps make selling their products a reality with the shared approach."

Co-owner Angelika agrees, stating "We were visiting in San Diego and fell in love with a similar shopping experience and are so happy to bring it home to Pensacola Beach."

Angelika is also the owner of the local boutique, Venus in Paradise, and relocated it to the location. Venus in Paradise specializes in high-quality, high-fashion clothing.

Across the room from Venus in Paradise is Comfort Zone shoes, orfering Birkenstock, Crocs, Teva, MBT and Keen. And just a few steps away are hand made jewelry selections, Blue Angel collectibles and memorabilia and a collection of humorous and sentimental hand made signs. All conveniently together in a comfortable, air conditioned space!

Santa Rosa Island Authority General Manager Buck Lee agrees that the Outpost is good for all of Pensacola Beach. "It's going to give these small shop owners a way to market their products. Looks good to me!"

Located at 69 Via De Luna, Geronimo's Out;post is open 10 a.m. to 8 p.m. seven days a week.